By: Kevin Waddel | 2011-04-19 | Public Relations For the health care industry, good, strategic PR has long been a necessity and today, its more interesting than ever to be involved in the process. Misconceptions abound about the state and substance... read more
By: Kevin Waddel | 2012-06-12 | Public Relations A good number of health care PR practitioners have certainly learned about all the ways the political process influences medicine, knowledge that may prove to be useful for issues that come up in the future. read more
By: Kevin Waddel | 2011-09-26 | Business Health care PR companies have to do all that they can to paint their clients in a good light. This means accentuating the positive, and downplaying the negative. read more
By: Kevin Waddel | 2011-11-21 | Public Relations Just take a look at few companies like Abbot and Schering-Plough and you will understand why they trust us to deliver. read more
By: Kevin Waddel | 2011-09-26 | Public Relations The Enterprise IT PR will help your image stay consistent with what you are trying to portray and help your CEO and high level employees position themselves in a favorable way. read more
By: Anthony R Mora | 2010-04-02 | Public Relations Just as the image of a physician giving a patient a stiff drink and a bullet to bite before performing surgery is archaic, old P.R. stereotypes have nothing to do with the reality of an intelligent, effective media campaign that educates and informs the media and the public. Perhaps the most difficult concept for a physician to grasp is the role of Public Relations in building a successful practice/business. read more
By: Roy Watkinson | 2010-11-19 | Press releases Healthcare PR both online and offline is a new concept to the industry. In this day of global communications and fast paced technology it is essential for all healthcare companies to develop their lines of communication to the wider audience. read more
By: Kevin Waddel | 2011-07-15 | Public Relations Many consumer health pr firms have to work extra hard to make sure their clients are happy with their work. Otherwise, they wouldn’t be able to stay in business. read more
By: Kevin Waddel | 2011-09-24 | Public Relations As a consumer, it can be hard to be selfish and selfless at the same time. But by promoting the most environmentally-responsible products, energy efficiency PR makes that feat possible. read more
By: Silas Reed | 2010-10-09 | Careers PR employment has steadily gone up in recent years. After the recession lowers down, the demand for these jobs is likely to go higher up. PR jobs are not only present in a great quantity; they are also one of the highest paying jobs of current times. read more
By: Thomas Richton | 2011-12-31 | Health & Fitness Public relations are essential in every sphere of trade and business. The healthcare industry comprises of a considerable amount of a country’s GDP. read more
By: ajaynigam | 2011-04-07 | Health & Fitness As one of the largest commercial industries, the healthcare companies provided more than 14.3 million jobs to medical professionals in the past year; the number grows every year at a significant rate.... read more
By: Kevin Waddel | 2011-04-16 | Public Relations Being environmentally conscious is becoming more and more common. Many companies and organizations have launched environmental PR campaigns in order to show their audiences and market that they are go... read more
By: Anthony Mora | 2011-08-15 | Medicine As a physician, when launching a PR and media relations campaign you can have a number of objectives. Your aim may be to bring in more patients, to establish your practice, to establish yourself as one of the primary experts in your field, or to separate yourself from the competition. All those objectives are sound and can be accomplished through public relations. One of the most important aspects to keep in mind when launching a campaign is how important the information you're offering... read more
By: Anthony Mora | 2010-10-26 | Medicine An effective public relations campaign is essential not only because it effectively reaches the public and helps build a practice, but also because it is medicine's most powerful educational tool. read more