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Postcard Marketing - Recession Rescue Case Study

By: Marcia Yudkin | 2010-03-27 | Marketing
Someone asked me if postcards are a good marketing tool for a recession. Yes, they are! Indeed, postcards pulled me out of the 1990-91 recession. read more

Paulson: A Case Study

By: james smith | 2011-07-26 | Currency Trading
An article about Paulson. read more

Case Study Template - Communicate Your Success

By: Editor123 | 2011-01-03 | Customer Service
Customers and clients are becoming educated about the tactics that companies use to persuade them to purchase certain products or services, and they are developing defense mechanisms to help them avoid purchases or contracts that aren't really in their best interest. read more

DIY Marketing - Paranormal Activity - A Case Study

By: wilham rause | 2010-12-04 | Internet Marketing
I really love clever marketing campaigns! Here is a case study on Paramount Pictures Marketing Campaign for the low budget feature "Paranormal Activity" and some tips on how you can use some of the ideas in your own marketing. Paramount Pictures has been treading carefully with its release of "Paranormal Activity," which opened in 12 theaters on Friday and an additional 20 cities this weekend. The Slamdance 2008 pickup's ridicu read more

SEO Case study : PAD Submitter

By: Koil Raj Abraham | 2010-10-20 | SEO
We have many software tools on our website, however it feels bore to explain all of my products SEO success. Instead, i thought of sharing SEO experience of my PAD Submission Software. read more

A Case Study for Analytics

By: Jigsaw Acadmey | 2011-12-19 | Reference & Education
Traditional direct marketing suffers from low data quality in databases that directly impacts their analytics and marketing rate of return. A classic case study for analytics is creation of unique customer identity keys, thus making the analytics of the business customer -oriented rather than account oriented. read more

Approaches in management case studies

By: Carrol Rogers | 2012-03-09 | College
New approaches to management in the public sector are imperative as governments enter the new millennium. Market dynamics have created challenges for public organizations, with the emergence of the global economy, advances in technology, increased societal demands, and the need to provide more social services with fewer resources. read more

An Option Trading Case Study

By: Mitch Greenberg | 2010-03-31 | Stock Market
A case of bullish reversal- this is what Merck achieved March of 2009. Merck and General Motors shares rallied in lieu of rising U.S... read more

Ford Motor Company - Case Study

By: vollick galves | 2010-12-07 | Internet Marketing
Background (General Facts) Ford Motors is one of three leading automotive manufacturing companies in the United States. Based in Michigan in 1903 by Henry ford and grew to reach revenue of $150 billion and more than 370,000 employees by 1996 [1]. In the 1970's, the automobile market for the major auto makers - General Motors (GM), Ford, and Chrysler- was crunched by competition from foreign manufactures such as Toyota and Honda. read more

Services Industry - Client Case Study

By: Tris Brown | 2012-07-31 | Management
A rapidly growing fully integrated communications agency wanted to: read more

Driving Successful Pharma Brands Case Studies of Real Product Launches

By: ezuser_ 7435 | 2010-11-03 | Business
Would you like to take the guesswork out of spending on brand commercialization efforts? Are you sure when and how much to invest in brand promotional activities, market research, reimbursement efforts and medical affairs initiatives? read more

How to Write a Case Study - 7 Steps For Creating a Marketing Case Study

By: Megan Tsai | 2010-04-02 | Marketing
Case studies -- often called customer success stories -- are a valuable marketing tool. Case studies tell the story of your company through your client's eyes, and as a result they carry a great deal of weight with your prospects. In this article, learn how to create a successful marketing case study in just seven steps. read more

Affiliate Marketing - Facebook Case Study

By: amspoker mccammack | 2010-09-09 | Internet Marketing
Facebook is one of most popular social network sites that you can find on the Internet. You are not on Facebook, you are not IN. In Affiliate marketing words it means if you are not on Facebook, you miss one good portion of money income. There are many ways to do it and Facebook marketing is one of my favourite methods for make money online. What to sell on Facebook? You can sell everything, from physical to digital products. P read more

Market Research Translation Case Study

By: priyanka | 2011-10-29 | International marketing
LangJobs.com is India's leading Translation Service Provider. It has done large volume of Markhttp://www.langjobs.com http://www.langjobs.com/translation-services.php http://www.langjobs.com/patent-translation.php et Research Translation and this case study is based on the real project handled by them. read more

Why Case Studies Create New Customers

By: Charles Brown | 2010-04-04 | Marketing
Stories sell! More and more companies are finding that one of the most powerful marketing tools is the case study that depicts the problems and challenges of one of your customers who overcame long odds with the help of your company's product or services. Case studies are "white papers with plots" says an experienced case study writer. read more