By: Anthony Mora | 2010-03-27 | Public Relations Whether you have an in-house PR department, hire a part time public relations freelancer, or are trying to launch and implement your campaign on your own, do yourself and your company a favor and do an outside PR assessment on your campaign to review the objectives, game plan, strategy and implementation. read more
By: Anthony Mora | 2010-03-30 | Public Relations Don't rely solely on one press release to do all of your work. It's important that you modify the release to fit the needs of the media outlet you're pitching. Seldom do you have to write a completely new release. Your release may just need a few minor, but necessary, changes. read more
By: Anthony Mora | 2011-08-09 | Public Relations If you're reading this in real time, it's early August, the talk shows are gearing up and getting ready to start production and the monthly magazines are turning their attention to their holiday issues. There is no greater time to launch a public relations campaign than now. But what if you're reading this in December or early June, should you wait, move forward? What is the best time to launch a PR campaign? read more
By: Sandra | 2012-03-08 | Public Relations Although PR doesn’t drive sales directly, you would be setback in sales without a synchronized PR strategy. A carefully crafted PR-strategy can go a long way to increase sales. read more
By: Lance Winslow | 2010-04-04 | Environmental Water conservation is very important for the in the United States and when a town or city ends up in Level II or Level III drought it can cause real estate valuations to collapse. One of the first things that the city does to curtail water usage during a Level II or Level III drought is to tell homeowners and renters that they cannot water their lawns or wash their cars in her driveway. read more
By: Anthony Mora | 2010-03-30 | Public Relations To launch a successful TV PR campaign, you need to think like a TV producer. Meet their needs and they will meet yours. read more
By: Anthony Mora | 2010-12-01 | Public Relations To launch a successful TV PR campaign, you need to think like a TV producer. Meet their needs and they will meet yours. read more
By: Christopher Nigel | 2012-03-23 | Management A lot of business firms today achieve ultimate success public relations. However, we can deny the fact that there will come a time when your business cannot control a crisis. PR workers are ready to respond to any issues by drawing up a management plan. In this connection, you need to fight the crisis on two fronts. This should provide you a good PR campaign in response to the media and public p read more
By: Anthony Mora | 2011-09-08 | Public Relations Whether you hire a public relations firm, a PR consultant, or try a do-it-yourself media relations approach, the following is a quick outline on how to create your own public relations campaign. Do your homework before pitching the media. The wrong story idea, pitch or approach can end up doing you more harm than good. Public Relations is an amazing marketing tool. Whether you hire a PR firm, a public relations consultant or launch a campaign in-house – start now! read more
By: Aksinteractive | 2010-12-14 | Press releases The JW PR Toolkit for Medical Professionals has been expanded to include even more useful, relevant information, tools, tips and templates on how to capture more business with easy-to-implement PR programs. read more
By: Roy Watkinson | 2011-02-22 | Press releases PR can be costly but rewarding. Ensuring you dont spend all of your budget on one media type is essential. The specialist services of Mexia communications will help deliver an extensive PR campaign for most budgets. read more
By: Research Kart Corporation | 2011-12-06 | Health & Fitness The report examines the role of PR versus advertising and how, through social media, PR has become increasingly sophisticated to position brands across multiple channels and audiences. read more
By: Aksinteractive | 2010-12-10 | Internet Marketing KALAMAZOO, MICH.-- The JW PR Toolkit for Interior Designers has been expanded to include even more useful, relevant information, tools, tips and templates on how to capture more business with easy-to-implement PR programs. read more
By: Anthony R Mora | 2010-04-02 | Public Relations A PR campaign is not a business fire sale or a fly-by-night marketing approach. It is a consistent, systematic approach to reaching your target market, building your brand, establishing your expertise and gaining validation and credibility. The biggest problem with PR is that few give it a real shot. read more