By: Peter Chang | 2011-01-26 | Internet Marketing This article discusses the social funnel in the context of traditional sales funnel that has long been used in marketing and advertising. While the traditional purchase funnel has been used for a long time in marketing, in social media marketing, the funnel is still a valuable tool but needs to be transformed to be used in different manners with different layers and components in order to be useful. read more
By: Gladeya Smith | 2011-08-30 | Technology Although relatively a new phenomenon, social media has become a significant source of website traffic.
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By: Gladeya Smith | 2012-03-13 | Software The best way to define social media would be a platform that encourages communication between individuals either in a linear or non-linear way. read more
By: Gladeya Smith | 2012-01-18 | Software The two most fundamental objectives of any business enterprise continue to be brand building and lead acquisition. However, there has been a subsequent change in the manner in which it is achieved now. read more
By: Gladeya Smith | 2012-06-07 | Article Marketing If “collective consciousness” is the term that has become the latest buzzword for new age studies, then our social media sphere too has developed its own buzzword. It is “social intelligence”. read more
By: Gladeya Smith | 2012-05-03 | Technology Today a large percentage of the world population is hooked on to social media sites. Most of the social media sites originally began as a casual and informal media where people got together to while away their time. read more
By: Gladeya Smith | 2012-03-23 | Technology Social media analytics today is considered along the same lines as BI, basic data management and predictive analytics. read more
By: Gladeya Smith | 2011-10-20 | Technology Social media is a significant tool that can help you build your business. If not used the right way, this tool can bring about a lot of negative repercussions. read more
By: Gladeya Smith | 2012-05-21 | Business Go back by five to seven years and who could imagine that mere chatting or exchanging views would acquire such a great potential. read more
By: Gladeya Smith | 2012-05-11 | Technology A decade back the word “online” or the phrase “being online” meant logging into individual mail accounts and checking mails or chatting through a messenger. Though the meaning still holds true, but it has added to it a new dimension. read more
By: Gladeya Smith | 2011-11-22 | Article Marketing Social media is no more a teenager idle obsession. It has become a serious business and a channel for revenue generation as well as a channel to drive other promotions and campaigns. read more
By: Gladeya Smith | 2011-09-08 | Internet Marketing Businesses need to focus on social media these days in order to measure and increase online effectiveness, and social media analytics is an important tool to help with this. read more
By: Gladeya Smith | 2012-03-14 | Software Social media networks like Facebook and Twitter have become immensely popular due to the unrestrained facility of establishing contacts andenlarging the personal network. read more
By: Gladeya Smith | 2012-03-08 | Technology Social media networks like Facebook and Twitter have become immensely popular due to the unrestrained facility of establishing contacts and enlarging the personal network. read more