By: Anand Narayanan | 2012-05-02 | Social marketing SMS marketing is the newest form of advertising used by companies to brand and promote their products and services to existing or potential customers via mobile phone. SMS has become an effective alternative to traditional sources of advertising due to the high level of mobile phone ownership in India. read more
By: Anand Kumar | 2011-12-09 | Marketing tips Bulk SMS marketing industry in India is booming. And with cheap SMS gateway providers it has become possible to harness the power of location-based marketing. A Google study showed that close to 90% of searches are for local businesses. SMS marketing is a great way to connect personally with customers and offer them “instant” value, “locally”. read more
By: Anand Narayanan | 2012-05-03 | Email Marketing This article talks about the various advantages of using SMS and Email marketing for your business or company. read more